It was probably too good to be true.
But when you think about it, it's amazing that such a referendum even made it to the ballot. It speaks so highly of the Swiss.
No point in getting discouraged. Switzerland still has extremely tough laws that protect animals. Just the fact that its citizens were able to vote on such a referendum sets an important precedent. The next time a similar referendum comes up - either in Switzerland or a different country - it won't be quite so unusual.
Meanwhile, those who inflict excessive cruelty on animals face very stiff punishments in Switzerland. Of how many countries in the world can that be said?
(Note: Antoine Goetschel, attorney and Zurich's leading animal advocate, is pictured here with a friend.)